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Animal Planet

Animal Planet brings the special human-animal connection to life every day. Inspired by the whoa, wow and wonder of the animal kingdom, the network sparks the imagination, generates excitement, inspires curiosity and learning in every home they reach.

Animal Planet: Demographics

Demographics
Male 46.0%
Female 54.0%
Income:
Median Household Income: $58,438
Education:
Have College Degree or More: 25.6%
Occupation:
White collar, professional, managers 21.9%
Age:
18-49 Years Old: 53.8%
25-54 Years Old: 56.5%
Home Ownership:
Own Their Own Home:

55.9%

Source: Scarborough Research, Mar'11-Feb'12, New York DMA. Base: Adults 18+  
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