SPEED, celebrating its 10th Anniversary in 2006, is the nation's first and foremost cable network dedicated to motor sports and the passion for everything automotive. From racing to restoration, motorcycles to movies, SPEED delivers quality programming from the track to the garage. SPEED has exclusive coverage of the NASCAR Craftsman Truck Series, Formula One, World Rally, Supercross, ARCA, IHRA, ALMS, Grand American Road Racing, and live coverage of AMA and FIM motorcycle road racing events. In addition, it features original programs in Primetime with original auto lifestyle and magazine shows including Pinks, Unique Whips, Texas Hardtails and Build or Bust. From racing to restoration. Classics to car shows. Whatever they're into, its all about SPEED.
| Demographics | |
|---|---|
| Male | 84% |
| Female | 16% |
| Income: | |
| Median Household Income: | $84,939 |
| Education: | |
| Have College Degree or More: | 26% |
| Occupation: | |
| White collar, professional, managers | 47% |
| Age: | |
| 18-49 Years Old: | 58% |
| 25-54 Years Old: | 61% |
| Home Ownership: | |
| Own Their Own Home: | 70% |
| Source: Scarborough NY 2008 | |
NASCAR on SPEED
SPEED channel provides veiwers with a variety of NASCAR programming including; NASCAR Live!, Trackside, Tradin' Paint, NASCAR Raceday, Inside Nextel Cup, Go or Go Home and My Raceday.
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